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TNS Unveils Next Generation of Online Advertising Monitoring Tools
TNS has launched the next generation of its online advertising monitoring tools. The TNS Digital Suites combines cookie tracking with the TNS 6th Dimension Panel for what they say is a unique analysis of online ad consumption. TNS says current tools overestimate audience sizes, but that their updated online ad tool provides target audience insight
Tags: online ,
advertising ,
monitoring ,
generation ,
audience
Solid Proof that the Online Ad Industry is not Looking Good
Online advertising is not growing, and it has been declining since Q3 2007. TechCrunch’s Erick Schonfeld has the graphical data to prove that the combined ad revenues of Google, Microsoft, Yahoo and AOL account only for 0.6 percent growth from Q2 2008 to Q3 2008. That was coming from a declining trend in ad revenues [...]
Tags: declining ,
revenues ,
online ,
advertising ,
techcrunch
Google Docs Turns 2, Struggles to Get into the Mainstream
A couple of days ago, Google’s online productivity suite Google Docs and Spreadsheets just turned two years old. And through those two years, we have witness how Google tried their best to improve its features to gain a significant stronghold in the market for online productivity. For a while I thought Google Docs was doing [...]
Tags: google ,
productivity ,
docs ,
online ,
spreadsheets
How To Super Charge Your Online Marketing for The Holiday Season
With the holiday season just around the corner, it still isn’t too late to tweak and optimize a dedicated holiday search marketing campaign. The fourth quarter of the year is essentially a ‘party season’ of sorts for those that have marketed products online, and even with consumer spending on the down trend this year, Christmas [.
Tags: holiday ,
marketing ,
season ,
online ,
essentially
PubCon: Managing Brands Online
The speed and availability of information online has given more power to the individual to be vocal about their opinions and feelings, both positive and negative. Social media, blogs, forums and online groups can leave you vulnerable to negative attacks if you are not involved in the conversation.
This panel of brand ambassadors, including Jessica
Tags: online ,
negative ,
conversation ,
availability ,
ambassadors
Managing Online Reputation with SEO, Social Media & PR
One of the hottest topics that transcends the public relations, social media and search marketing worlds is online reputation management. Search engines are fantastic for finding things. They’re also a significant contributor to influence online. Blogs, forums, social networks and media sharing sites all offer venues for customers to express
Tags: reputation ,
online ,
social ,
media ,
search
PubCon: Online Reputation Management
The sheer quantity of different information sources online has resulted in a media circus. The various blogs, tweets and mainstream media outlets are like different acts vying for user attention. Online reputation management amid all the chaos can be difficult. It seems only appropriate that a circus insider, Jessica Berlin of Cirque du Soleil, [..
Tags: management ,
reputation ,
online ,
different ,
circus
Online Casino search results
I don’t think I have ever seen the results so bad ever !, If Google hadn’t locked down the top 10 results, I would have thought they had done this to increase the revenues on the newly allowed gambling ads. shame on you Google
online casino search results http://d.ioj.com/8c3cc8d4169539c90bf9af0d9a2a18d1/903588/Qv06FnC0J5K4.jpg < sc
Tags: results ,
casino ,
online ,
google ,
search
Next Online Reputation Management Workshop Set for Las Vegas!
After the huge success of my last Online Reputation Management Workshop, I’ve decided to host another one. This time it will be held at the Rio All-Suites Hotel in Las Vegas on January 14th, 2009.
Here’s why I picked Vegas: I’m hosting the workshop the day after Affiliate Summit ends. If you’re attending, why not stay an [..
Tags: workshop ,
reputation ,
management ,
vegas ,
online
SearchDay | Election Tools from Google, Yahoo, Microsoft, and AOL
Today's search engine marketing news and opinion: Election Tools from Google, Yahoo, Microsoft, and AOL; AOL Launches Online Event Guide; Microsoft Study Reveals Online and Digital Behavior of Women; and more.
Tags: microsoft ,
election ,
online ,
google ,
tools
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