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Best of Search Conferences 2008: Day 2
Welcome back to day two of the Best of Search Conferences 2008! Today we're talking about the future of your search marketing program -- whether that's optimizing for blended search, catering to mobile users or entering international markets. There's a whole big world out there. What are you waiting for?...
Tags: search ,
conferences ,
international ,
there ,
optimizing
How a Search Engine Might Find Synonyms to Use to Expand Search Queries
Search for the word “automobile” at Google, and the search engine might expand your search to include results for the word “car” as well, since it is a synonym of the word automobile. Accidentally misspell the word as “automoble” and Google might automatically correct your spelling error and search for “aut
Tags: search ,
automobile ,
word ,
might ,
automatically
Does Google Weight Algorithm In Their Own Favor?
I was looking for something about analytics today so went to Google and did a search. The number one result was Google Analytics - not surprising given it is very popular and very discussed. But a closer look showed it had 3 listings for the site and one for the blog - a bit of a home field advantage. So I looked a little deeper. A search for catal
Tags: google ,
analytics ,
search ,
surprising ,
something
Search Will Get Smarter: The Prediction Made Every Year
The prediction that search engines will get smarter has been made by a number of people. And surprise, surprise it is one that seems to be made every year. Guess it is the easiest one to make. In 1999, Microsoft was on a mission to make its engine smarter . In 2001, getting a search engine to think like a human was a method touted to make it smarte
Tags: smarter ,
prediction ,
search ,
surprise ,
make
Daily Search Forum Recap: December 29, 2008
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web....
Tags: search ,
forums ,
recap ,
roundtable ,
december
Danny Sullivan’s Preview Of The SMX West 2009 Search Marketing Conference
In about six weeks, our SMX West search marketing conference returns to Silicon Valley, in Santa Clara, California from Feb. 10-12, 2009. The show features four tracks of sessions spread across three days and covers all aspects of search marketing. Below is a personal preview that I wanted to share with [...]
Tags: marketing ,
conference ,
search ,
preview ,
california
5 (More) Search Tools You May Not Know … But Should
How would you like to track hot news geographically? Or see where social conversations are happening on a map? Maybe you’d like to find businesses that are open 24 hours a day, or research keywords on a state-by-state basis. If so, read on for a look at five search tools you may not know about, [...]
Tags: geographically ,
conversations ,
search ,
businesses ,
state
Six Lessons from a Wooden Boy: Part One: Search Engines Want to be Real Boys
by Jennifer Laycock It's been more than two and a half years since I first wrote about the "Pinocchio Effect" as a way to explain the ever changing nature of search engine algorithms. Earlier this month, while preparing for the new small business panel at SES Chicago, I read through that old article and realized just how many areas of the Pinocchio
Tags: pinocchio ,
search ,
algorithms ,
preparing ,
jennifer
Daily Search Forum Recap: December 26, 2008
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web....
Tags: search ,
forums ,
recap ,
roundtable ,
december
Best of Search Conferences 2008: The Agenda
We at Bruce Clay, Inc. hope you are having a jolly holiday season! Part of what makes this time of year so special is that it is a time for togetherness. Last year we started our own little tradition of togetherness that we like to call the Best of Search...
Tags: togetherness ,
search ,
conferences
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