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Six Keys to a Viral Message that Sticks - Part Six: Tell a Story
by Jennifer Laycock I've spent the last month offering up a series of posts based on Chip and Dan Heath's book about viral marketing. In the last article of the series I'll be examining the craft of telling a story. The idea of using a story to make a point stick is an ancient one, going back to Biblical times when parables were used to explain spi
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Need More Blog Posts? Then Start a Series!
by Mack Collier At one point or another, every blogger struggles to find new content
ideas for their blog. For some of us, ideas for posts come easily, but
if you're a blogger that's constantly wracking your brain for the next
post idea, launching a blog post series could be your solution!What do I mean by a blog series? I mean that onc
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Comprehensive Guide to Keyword Research, Selection & Organization, Part X
by Stoney deGeyter This is part 10 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Analyzing Phrases for Quality As we began Phase III of ou
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Comprehensive Guide to Keyword Research, Selection & Organization, Part IX
by Stoney deGeyter This is part 9 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Yesterday we began Phase III of the keyword research proces
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Comprehensive Guide to Keyword Research, Selection & Organization, Part VI
by Stoney deGeyter This is part 6 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Phase II: Discovering Search Phrases What is a search phras
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Comprehensive Guide to Keyword Research, Selection & Organization, Part IV
by Stoney deGeyter This is part 4 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Yesterday I discussed three steps in finding core terms: lo
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Comprehensive Guide to Keyword Research, Selection & Organization, Part III
by Stoney deGeyter This is part 3 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. How to Find Core Terms In Part II of this series we defined
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Comprehensive Guide to Keyword Research, Selection & Organization, Part II
by Stoney deGeyter This is part 2 of a 12 part series on keyword research. This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Phase I: Finding Core Terms When most people start with the
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