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SearchDay | PPC Landing Pages: PPC Visitors Have ADD
Today's search engine marketing news and opinion: PPC Landing Pages: PPC Visitors Have ADD; Link Building Strategies in Troubled Economic Times; Google Website Optimizer Launches New Help Forum; and more.
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My First SEO Conference - Guest Post by Falko Luedtke
Falko Luedtke has been a member of our online training program and community forums since the day we opened up nearly a year ago. He has done in house SEO for some fortune 500 clients and recently branched out to start his own consultancy. As a Search Engine Strategies media partner I figured it would be more beneficial to many readers of the blog
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Integrate Your Online and Offline Marketing Channels
Search Engine Strategies Chicago is up and running this week, causing marketers the nation over to descend upon the freezing, snow-speckled Windy City. But don't fret too much for our popsicled pals. They're being served with hearty presentations that I hear are almost as satisfying as chili in a sourdough...
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Is JupiterMedia a Cheap Domain Play?
Years ago JupiterMedia owned Search Engine Watch and Search Engine Strategies, but sold them off (along with ClickZ) for $43 million to raise funds to binge on buying stock image companies. Why? According to Alan Meckler, JupiterMedia's CEO:
Why the sale? The simple reason is that Jupitermedia has evolved from being a media company with images into
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Underreported Stories from Search Engine Strategies Chicago 2008
All week long, I’ve been reporting on the top 10 stories from each day of Search Engine Strategies Chicago 2008. Generally, they were generated by news coverage of the three keynotes and two Orion Panels, or interviews with speakers at the 63 conference sessions. Hey, that’s just fishing where the fish are.
But there were a couple of other pla
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SES San Jose video interview
Another day, another video interview. This one was with Greg Jarboe at SES San Jose. You can watch it on the Search Engine Strategies channel on YouTube, or I’ll embed it below: Some of the things we discussed:
- a quick story about interviewing at Google in 1999
- the opportunities of cell phones and mobile platforms (3 [...]
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strategies
7 Good Twitter Monetization Strategies (and 7 That Suck)
Posted by randfishI've been getting into Twitter (under my usual moniker - randfish) more and more over time (despite only following a few friends and family), and lately, its been weighing on me that the service, despite its brilliance, rapid adoption and passionate fanbase, isn't yet pursuing revenue. That's OK - I think they probably have lots o
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How to Make Decisions That'll Rock Your SEO Campaign, Part II
by Stoney deGeyter Yesterday we looked at five decision making strategies and applied them to SEO. Today we'll conclude with an additional five ways to help you make better SEO and business success decisions. Take time to get all the facts; conjecture leads to crisis. There are two sets of facts that you need to have before moving forward with any
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Real-World, Low-Risk, High-Reward Link Building Strategies
Three sessions down, three sessions to go. Chris Tolles is moderating this session with speakers Eric Enge, President, Stone Temple Consulting; Rebecca Kelley, Search Marketing Consultant, SEOmoz; Roger Montti, Founder and Owner, martinibuster.com; and Greg Hartnett, President, Best of The Web. Eric Enge is up first. He urges us to...
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Top Shelf Organic SEO
Five minutes between sessions is not enough. In case you were wondering. Here we are in the very first real session of PubCon with moderator Mark Jackson, President and CEO, VIZION Interactive, Inc., and panelists Jill Whalen, CEO, High Rankings; Bill Hunt, Search Effectiveness Team Lead, IBM.com, Global Strategies; Ash...
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