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ISP Behavorial Targeting Test To Begin In UK Tomorrow
The initials for British Telecom (”BT”) might now come to stand for “behavioral targeting” as the company prepares its opt-in trial with Phorm. Phorm is a UK-based firm that seeks to tap ISP behavioral data in an effort to serve more relevant ads to end users. The BT-Phorm “Webwise” test begins tomorrow and promi
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phorm ,
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targeting ,
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Competitive Webmaster Tools Presentation Tomorrow
Last chance to signup for the MarketMotive/ Search Engine Strategies Webcast tomorrow at 9am PST. You can read more about it here. Should be a doozy.
Related PostsSES Toronto and MarketMotive - Competitive Webmaster Tools SeminarI've spent the last three weeks compiling the master list of competitive webmaster tools. I don't t...Upcoming Speaking [
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marketmotive ,
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(QualityGal) All I Really Needed to Know About Internet Marketing I Learned In Preschool
My son starts preschool tomorrow. Aside from staying home from the office tomorrow and becoming a basket case (my baby is growing up!) it got me thinking. My son loves to watch Noggin, and they have some amusing promos based on this: Noggin is like preschool on TV. Don’t you wish [...]
Tags: marketing ,
qualitygal ,
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